What's The HŸP About?
We Are HŸP!
Located in the heart of Miami, FL, HŸP has been leading the secondary market for sneakers and streetwear for over 7 years. What started as a passion for sneaker culture has grown into a destination for sneaker and streetwear enthusiasts around the world.
We pride ourselves on curating the latest drops and rare finds from the hottest brands in the game. Whether you’re hunting for exclusive releases or timeless classics, we stay ahead of the curve to bring you the best of sneaker and streetwear culture.
At HŸP, we’re not just a store—we’re a community. Visit us in-store at Mary Brickell Village (900 S Miami Ave Suite 182) and experience the HŸP firsthand. Can’t make it to Miami? Our videos and social channels give you a behind-the-scenes look at our team, our culture, and our latest heat.
Join the HŸP family on Instagram, TikTok, and YouTube, and stay connected with the community, no matter where you are.
Join Our Wholesale Community
Are you looking to buy or sell in bulk? Join our wholesale WhatsApp community to get competitive prices from a trusted source. We offer everything you need to get into the sneaker reselling business.
Who Are We?
Meet The HŸP Family
Marcus Sharf
OWNER
I am Marcus, one of the founders here at HŸP. Originally from Philadelphia, PA, I’ve been in the sneaker industry for over 7 years, but decided to move into the retail space in 2022. I saw a gap in the Miami market for a sneaker store, but also wanted to build a long-lasting and impactful brand behind it. HŸP was born, and you can follow along our journey of building.
InstagramYuriy Kolesnyk
OWNER
Yuriy here, one of the founders of HŸP. Originally from Philly, I've traded in the cold for the Miami heat. Philly taught me hustle, but it was sneaker botting that got me into the game. Starting out in my basement flipping kicks, I am now the proud owner of a sneaker store. Life's crazy, but my love for sneakers keeps me on my toes.
InstagramMatthew Reyes
STORE MANAGER
My name is Matthew but you can call me Matt. I was born and raised here in the 305 and started collecting sneakers since I was 12. Now I’m at the University of Miami studying management and living life while also working at the dopest sneaker and streetwear store in Miami!
InstagramDemetrius Cobb
SALES ASSOCIATE
It’s Dee here. I’m a sneaker-head originally from Miami and I’m heavily into fashion. I plan to spread my creativity and passion here at HŸP.
InstagramKeshon Wilson
SALES ASSOCIATE
Hi, I’m Keshon and I’m currently pursuing a film career at New York Film Academy here in Miami. I was lucky enough to find a job here at HYP to help fund my education.
Instagram